WOW Price: $18 each
WOW! 40% Off Retail Price $30!
(1) The World of Eric Carle Colors! Colors! Lift-a-flap Sound Book
Turn the pages, lift the flaps, and press sound buttons to learn about colors with this Eric Carle sound book.
WOW Price: $12 each
(1) Daddy Hugs (Board Book, 32 pages, 19cm x 17cm)
(2) Mommy Hugs (Board Book, 32 pages, 19cm x 17cm)
Daddy / Mommy, and baby count their hugs throughout the day in these bright board books that capture some of the special moments that a parent and child share every day.
WOW Price: $10 Hardback versions with lift-the-flaps
WOW Price: $8 for Paperback versions with stickers but no flaps
(1) Excuse Me!
(2) I Can Share
(3) No Hitting!
(4) No Biting!
WOW Price: $10 each
Highly popular Karen Katz Lift-the-flap Board Book for babies and toddlers! 
Babies sure have a lot of growing up to do! They can't eat with a fork, sleep in a real bed, poop on a potty, ride a trike, or read a book. On every sweet lift-the-flap spread, Karen Katz's illustrations celebrate the varied accomplishments of older siblings who may be in need of a little ego-stroking after a new baby's arrival! Each book ends on a warm, loving note with the older child reassuring the baby that "one day you'll be big like me."
(1) Best-Ever Big Sister
(2) Best-Ever Big Brother
WOW Price: $10
Highly popular Karen Katz Lift-the-flap Board Book for babies and toddlers!
WOW Special Price: $8 nett each only!
WOW! 60% Off Retail Price $20!
Limited period promotion only! Hurry, while stocks last!
(1) Disney Cars Custom Cool Lift-a-Flap Sound Book
Hitch a ride with Lightning McQueen in Custom Cool, this interactive book from the World of Cars! On each colorful page, a flap lifts to reveal an image that corresponds with a button on the sound strip; press it to hear 10 silly story sounds.
WOW Price: $15 nett (40% Off Retail Price $26)
Hurry, special promotion for limited period only!
Peek-a-boo is one of Spot's favourite games. Where are all his friends hiding? This book features childhood favourite Spot with a difference - lifting each flap plays a fun sound which babies and toddlers will love to interact with.
(1) Dear Mother Goose
(2) Dear Fairy Godmother
WOW Price: $15 each (30% Off Retail Price $22)
Wittily illustrated by Nick Sharratt, with a very funny text from Michael Rosen, these books feature simple lift-the-flap novelty elements that are put to brilliant effect. A brilliantly funny spin on some traditional nursery rhymes / fairy tales.
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WOW Price: $12 only!
WOW! 60% Off Retail Price $28!
Discover how machines work in a fun and engaging way! With flap to lift, wheel to turn, amazing pictures and fascinating facts!
WOW Price: $7 each only!
WOW! 56% Off Retail Price $16!
(1) Bouncy Jungle (Board Book with 4 bouncy animals!)
Each with four bouncing characters, these unique books are sure to delight even the youngest readers. Children will love to read the simple text, pull the ribbons and bounce along with monkey, lion, elephant and zebra and join in with lots of fun in the jungle.
WOW Price: $12
New release in Jul 12!
Little fingers can push the tabs in this sturdy board book to make magical princess surprises pop up right out of the pages! This interactive book featuring Disney princesses Ariel, Cinderella, Tiana, Rapunzel, Belle, Aurora, Snow White, and Jasmine will wow little girls!
WOW Price: $16 (Retail Price Up to $22)
Lightning McQueen, Mater, and all their friends from Disney/Pixar "Cars "and "Cars 2" make early learning concepts fun! Little boys will love lifting the sturdy flaps to reveal numbers, find shapes and more in this big board book with over 50 flaps!
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WOW Price: $16 (Retail Price Up to $22)
The Disney Princess Big Lift-and-Look Book is chock full of fun! Little girls will love lifting more than 50 sturdy flaps and discovering colors, shapes, numbers, opposites, and more. Rapunzel, Tiana, Cinderella, Belle, and Ariel are all featured in this super-interactive, oversized book.
WOW Price: $16 each
WOW! 25% Off Retail Price $21!
(1) Ladybird Toddler Touch - First Words (New release in Feb 2012)
"Ladybird Toddler Touch: First Words" is perfect for young children who are starting to explore the world around them. It is full of interesting new words and pictures that are familiar to toddlers, along with interesting finger trails on every page, flaps to lift, and plenty of things to touch and feel.
WOW Price: $22 only!
WOW! 50% Off Retail Price $44!
Limited period promotion only! Hurry, while stocks last!
There's a whole world of amazing animals to meet inside this incredible pop-up and pull-out atlas! Take your child on an interactive trip around the world with the help of a spectacular 3D pop-up animal scene, amazing pictures, fantastic pull-out pages, fun quizzes and masses of fascinating facts. They'll find out more about the animals on each continent, what kind of habitats they live in and much more.
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WOW Price: $14 each
WOW! 30% Off Retail Price $20!
A lift-the-flap book that is suitable for babies and young toddlers. It also features a mirror on the last page, so babies can have the excitement of finding themselves in the picture.
(1) Peekaboo Baby!
(2) Peekaboo Moon!
(3) Peekaboo Moo!
(4) Peekaboo Zoo!
WOW Price: $16
WOW! 25% Off Retail Price $21!
New release in Jan 2012
Babies and toddlers will love this interactive touch-and-feel "Moo! Moo!" tab book from the best-selling "Ladybird Baby Touch" series. It enables them to use the animal-shaped tabs to help turn the pages and find and name the different bright farm-themed pictures throughout, from cow and pig to tractor and barn. There are also big, stimulating touch-and-feel areas to stroke and talk about on every page.
